Obesity is a major public issue and currently 50% of the UK population is overweight or obese. Obesity is linked to increased risk of heart disease, diabetes, high blood pressure and some cancers impotence, and far from being an individual problem there are costs to the wider economy and to the tax payer; estimated at about £7 billion per year. Current trends suggest that obesity rates will continue to grow and that 60% of all adults and children will be obese by 2050 unless drastic action is taken. Preventing the nation’s waistline from further expansion will require more than knowing how to lose weight but also a possible visit on the internet to achat traitement ordonnance en ligne .
Modern life makes it all too easy to put weight on and over time we can find we have ballooned to an undesirable weight which not only makes our jeans tighter, but puts our health at risk. Obese people experience all sorts of day to day problems like joint and muscle aches, sleep disorders, decreased energy levels and low self esteem. However, the long term health problems caused by obesity are far more serious and can be life threatening. Continuing poor health knowledge and in particular food knowledge across society will prevent us from defusing the obesity time-bomb.
The government’s Change4Life campaign aims to address the gap in knowledge on nutrition and exercise and aim to encourage people to adopt a healthier lifestyle through better eating and more exercise. The campaign is different to previous campaigns and rather than telling overweight people to lose weight through dieting and physical activity it offers practical advice on which choices to make, for example, Change4Life suggests swapping a bigger plate for a smaller one for portion control; and swapping a high sugar snack for healthier fruit or nut alternative to avoid sugar spikes which lead to cravings and bingeing. This health scheme encourages change without trying to ram it down our throats in the zealous fashion adopted by the likes of Jamie Oliver.
Other government backed initiatives under the Change4Life scheme aim to: tackle obesity in children in the hope that early prevention of weight issues will decrease obesity rates in the long term; promote healthier food choices like reducing sugar, salt and fat intake; increase physical activity in particular aerobic calorie burning exercises. Change4Life targets different groups of society in slightly different ways offering practical tips and guidelines that everyone can follow. The long term success of the health campaign will depend on the scheme’s ability to pass on real health and nutrition advice to as many people as possible.